If you’re a health or life coach who is ready to get more clients in 2026 then you’re in the right place.

This blog post is going to break down a step by step guide to how to attract more clients this year – especially as a heart centred or highly sensitive coach. I’ll be sharing exactly what I’d do to attract more clients as someone who has previously ran a successful health coaching business and who has helped hundreds of other health and life coaches get more clients too.

Listen to this episode on The Wholehearted Business Show Podcast: Listen on Apple Podcasts / Listen on Spotify

Why it’s Different if you’re Heart Centred and Highly Sensitive

In my work with coaches I support many people who resonate with being heart centred, highly sensitive and sometimes also neurodiverse. These people also tend to be very conscientious, empathetic, and deeply care about their clients. We can also struggle with people pleasing, a lack of boundaries and having a high sensitivity to rejection.

This can make a lot of the ‘business as usual’ approaches that are common in the coaching and online business industry feel very heavy to our nervous systems and deeply unaligned, so we need to find a different approach.

This is where my work as a business mentor and coach is different – I’m here to help you build a successful coaching business where you attract clients and make money, but ultimately it’s about building a sustainable, joyful business that feels good to your nervous system to run – something I like to think of as a cosy coaching business.

With all that in mind, here’s exactly what I’d do as a heart centred, highly sensitive health or life coach to get more clients in 2026.

Step by Step Guide to Getting Coaching Clients in 2026

These are the steps I would personally take in 2026, and the strategies I suggest to my clients. Stick around, the final step is the most important one, especially for heart-centred and highly sensitive coaches.

Step 1 – Market Research, Messaging and Offer

Step one is about making sure your foundations are solid. Even if your business is successful, it’s worth reviewing these core elements:

• Market research: Ensure your coaching package addresses the transformations your ideal clients actually want. What problems are they seeking to solve? What results are they hoping to achieve?
• Messaging: Are you communicating clearly what your coaching offers? Is your messaging resonating with the right people?
• Coaching package: Is your package structured and priced correctly? Is the transformation obvious? Confusion here will stop people from investing.

Sometimes this requires fine-tuning to find the sweet spot between your expertise, your ideal clients, and your offer. Even if you’ve done this before, revisiting it is important because client needs and priorities evolve quickly.

The goal isn’t perfection, it’s improvement. Make sure your messaging and coaching package are clear, well-structured, and aligned with what your clients want.

Ultimately this is about ensuring that you’re selling something people actually want.

Step 2 – Have Coaching Conversations

Step two is about having more conversations with people about your coaching work. This could include:

• Discovery calls: Invite people to one-to-one conversations about their struggles and desired transformations.
• One-off calls: Run sessions focused on a specific problem, which can be free or paid.
• Webinars or live training: Combine with urgency or scarcity to encourage sign-ups.

Pro bono sessions: Offer free coaching to build confidence, experience, and client relationships.

The mindset here is helping, not hustling. These conversations are invitations for people to explore your services, not obligations. The more you practise this, the easier it becomes to pitch your coaching naturally and confidently.

If you struggle with discovery calls, my Discovery Call Kit can help structure them so you can pitch your services without feeling icky or pushy.

Step 3 – Generating Spontaneous Client Inquiries

Step three is about building sustainability in your business. Spontaneous client inquiries are when clients come to you – an email arrives, a discovery call is booked, and you deliver the call and sign a client. No hustling, no chasing.

This is especially valuable for highly sensitive and heart-centred coaches, as step two can feel heavy on your nervous system.

How do you create spontaneous inquiries? By:

• Creating content that builds trust and connection
• Growing your audience, so more people discover your work
• Building an email list, where you own the audience and have direct contact

Consistency is key. Over time, your content compounds, bringing more opportunities for clients to find you naturally. Combine this long-term strategy with step two, and you balance short-term results with long-term sustainability.

Want to copy my system? Check out The Searchable Show Method

Step 4 – Your Mindset

Step four is the most important step, and it is often missed. It’s about having your energy in the right place.

If you don’t believe in your coaching package or feel desperate for clients, it will show—and it’s not attractive to clients, nor does it feel good for you. Highly sensitive or heart-centred coaches cannot operate inauthentically without feeling it.

This step is about:

• Believing in the results your coaching delivers
• Feeling confident and aligned when talking to potential clients
• Shifting any doubts or misalignment that might block you from attracting clients

When your mindset and energy are healthy, all of the previous steps—foundations, conversations, and content—become much easier to implement and feel good to do.

Examples of These Steps in Action

Let’s imagine you’re a health coach helping people with stress and anxiety:

• Step 1 – Market research: Research how people talk about stress and anxiety, what alternatives they might try, and how your coaching offers a compelling solution. Focus on the transformation they desire—feeling calm, centred, and in control.
• Step 2 – Conversations: Send a message to your network or audience: “I help people reduce stress and feel more calm. I have a few free coaching slots this month—book a call to see how I can help you.” You could also run a webinar on stress reduction through diet and pitch your coaching at the end.
• Step 3 – Content and audience building: Adjust your content strategy to resonate more, start growing your email list, or use paid ads to reach more people. Over time, potential clients begin coming to you spontaneously.
• Step 4 – Mindset: Reflect on previous clients and results. Refine your package, gather testimonials, and ensure your energy is aligned so you feel confident sharing your work.

Next Steps

Those are the four steps to getting more clients in 2026:

• Foundations – Coaching package, messaging, and market research
• High-touch strategies – Coaching conversations, calls, webinars, pro bono sessions
• Sustainability – Content, audience growth, email lists, and spontaneous inquiries
• Mindset – Energetically aligned, confident, and ready to attract clients

Of course all of these steps require significant tweaking and individualisation to your unique business and that’s where I can help – check out my 1:1 Coaching and Mentoring options here.

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